All Case Studies
Healthcare / Mental Health
6 monthsPsychology Practice Grows Organic Search 6x While Cutting Ad Spend by 75%
SEO & GEO
Content & Dynamic LPs
AI Visibility
6x growth
Organic Traffic
800/mo → 4,800/mo
-75%
Paid Ad Spend
$20,000/mo → $5,000/mo
10x growth
New Patient Leads
12/mo → 120/mo
Market leader
AI Recommendations
0 → Cited in 90% of local queries
The Challenge
A multi-provider psychology practice was spending over $20k/month on Google Ads just to fill their schedule. Organic search was virtually nonexistent — they ranked on page 4+ for core terms like "anxiety therapist" and "couples counseling" in their metro area. New patient inquiries were almost entirely paid.
Our Solution
We built a comprehensive SEO + GEO strategy from the ground up: technical site overhaul, location-specific service pages for every therapy specialty, AI-optimized content targeting the conversational queries patients actually use, Google Business Profile optimization, and a review generation system. We restructured their paid campaigns to focus only on high-intent emergency keywords while organic took over the rest.
"We went from completely dependent on paid ads to having a waiting list from organic search alone. The ROI is unlike anything we have seen in 15 years of running this practice."
Practice Owner
Clinical Director